Boots No. 7 Wrinkle Cream-It Really Works

When one university began testing several anti wrinkle creams, they expected these products to prove to be relatively ineffective. The discovery that these experts made instead has led to stores being rioted and thousands of women running up their long distance bill. One particular over-the-counter anti wrinkle product in the test group worked! This product was Boots No. 7 Protect & Perfect Serum and the response to the University of Manchester’s findings caused an increase in sales. Then the BBC program called Horizon featured No. 7 in late March, 2007 and the madness began.

The program aired on a Tuesday and by Wednesday all the Boots stores were sold out of the No. 7. There were reports of women physically fighting over the last remaining bottles of this anti aging cream in the few stores that had some of it in stock. One woman walked in and purchased the entire stock that one store still had. Some early numbers estimated that thirteen bottles of the product were being bought per minute. E-bay was selling Boots No.7 for twice the retail price. Stores had to start waiting lists for the product, and others had to limit the sale of No. 7 to just one bottle per customer.

So what was so different about this cream that made it effective where other wrinkle creams had failed? While the scientists are not sure, many of them feel that it is the unique composition of No. 7. This product is a mixture of antioxidants, silicone, and an amino acid that is lab-produced that is called lipo-pentapep-tide. An unusual ingredient that the Boots Company has added to this product is white lupin flower extract. The combination of these elements caused the body to increase its production of fibrillin, a protein that aids in the production elastin and collagen. The flower extract is also thought to slow the body’s production of collagenase (substance that is created by damage from the sun). Leading scientists are conducting another study on No. 7 and should soon be reporting their findings.

In the year since the chaos began, the company has increased its production of Boots No. 7 Protect & perfect Serum. The product is now more readily available. If you are interested in an anti wrinkle cream, you purchase something that works-Boots No. 7 Protect & Perfect Serum.